{"id":13020,"date":"2022-04-29T15:28:34","date_gmt":"2022-04-29T15:28:34","guid":{"rendered":"https:\/\/magnetnetwork.ca\/?p=13020"},"modified":"2022-04-29T15:28:34","modified_gmt":"2022-04-29T15:28:34","slug":"pourquoi-les-chercheurs-demploi-sont-ils-de-plus-en-plus-nombreux-a-rechercher-un-travail-qui-nourrit-lame","status":"publish","type":"post","link":"https:\/\/magnetnetwork.ca\/fr\/pourquoi-les-chercheurs-demploi-sont-ils-de-plus-en-plus-nombreux-a-rechercher-un-travail-qui-nourrit-lame\/","title":{"rendered":"Pourquoi les chercheurs d\u2019emploi sont-ils de plus en plus nombreux \u00e0 rechercher un travail qui \u00ab nourrit l\u2019\u00e2me \u00bb?"},"content":{"rendered":"

Avec pr\u00e8s d\u2019un million de postes vacants au Canada, les employeurs doivent se battre pour attirer les talents les plus brillants dans leur organisation. <\/span><\/p>\n

Mais tous les employeurs ne peuvent pas offrir aux chercheurs d\u2019emploi tout ce qu\u2019ils demandent : des salaires plus \u00e9lev\u00e9s, plus d\u2019avantages sociaux et des horaires plus flexibles.<\/span><\/p>\n

M\u00eame ceux qui le peuvent se diff\u00e9rencient encore davantage en offrant aux employ\u00e9s une motivation souvent n\u00e9glig\u00e9e : un lieu de travail \u00e0 vocation sociale.<\/p>\n

L\u2019importance de la transparence<\/h2>\n

\u00c0<\/span> Cheekbone Beauty<\/span><\/a>, la fondatrice et directrice g\u00e9n\u00e9rale, Jenn Harper affirme que son entreprise r\u00e9ussit \u00e0 attirer des talents en \u00e9tant transparente au sujet de ses valeurs.<\/span><\/p>\n

\u00ab Les personnes acceptent de travailler pour nous parce qu\u2019elles croient \u00e0 notre mission et \u00e0 notre vision \u00bb, ajoute-t-elle.<\/span><\/p>\n

\u00ab C\u2019est tr\u00e8s clair qu\u2019elles travaillent ici parce qu\u2019elles croient \u00e0 l\u2019autonomisation des jeunes autochtones, autant qu\u2019\u00e0 la marque\u2026 elles sont ici parce qu\u2019elles croient \u00e0 notre projet. \u00bb<\/span><\/p>\n

Depuis son lancement en 2016, l\u2019entreprise situ\u00e9e \u00e0 St Catharines en Ontario a remis plus de 150 000 $ \u00e0 des organismes \u0153uvrant pour les jeunes et les femmes autochtones. De plus, elle est la premi\u00e8re marque autochtone \u00e0 \u00e9tablir un partenariat avec le g\u00e9ant de la beaut\u00e9 au d\u00e9tail, Sephora.<\/span><\/p>\n

L\u2019entreprise explique ouvertement qu\u2019elle n\u2019utilise que du mat\u00e9riel compostable, biod\u00e9gradable et m\u00eame parfois en papier ensemenc\u00e9 pour emballer ses cosm\u00e9tiques; et qu\u2019elle s\u2019approvisionne en ingr\u00e9dients d\u2019origine v\u00e9g\u00e9tale, v\u00e9g\u00e9taliens et non test\u00e9s sur les animaux, et produits localement dans la mesure du possible. <\/span><\/p>\n

Mme Harper affirme que toutes les entreprises devraient inclure un \u00ab \u00e9l\u00e9ment de vocation sociale \u00bb \u00e0 leur plan d\u2019affaires, mais qu\u2019elles ne doivent le faire que de fa\u00e7on authentique et transparente. <\/span><\/p>\n

Une mission associ\u00e9e \u00e0 des b\u00e9n\u00e9fices<\/h2>\n

\u00c0 l\u2019agence de marketing et de publicit\u00e9, bas\u00e9e \u00e0 Halifax,<\/span> WeUsThem<\/span><\/a>, le directeur g\u00e9n\u00e9ral Ashwin Kutty affirme qu\u2019il a toujours \u00e9t\u00e9 clair que les entreprises et les organisations associ\u00e9es \u00e0 des causes sociales n\u2019obtenaient pas le m\u00eame rayonnement publicitaire que les entreprises priv\u00e9es.<\/span><\/p>\n

Et, il voulait changer les choses. <\/span><\/p>\n

Au cours de la derni\u00e8re d\u00e9cennie, l\u2019entreprise, qui emploie actuellement 22 personnes, a \u00e9labor\u00e9 des campagnes de marketing pour aider des organisations \u00e0 sensibiliser les gens aux enjeux li\u00e9s aux maladies mentales, \u00e0 l\u2019Alzheimer, au cancer du sein, \u00e0 la pauvret\u00e9, \u00e0 l\u2019itin\u00e9rance et \u00e0 la crise du logement. <\/span><\/p>\n

WeUsThem, qui verse des salaires comp\u00e9titifs dans le secteur, cherche \u00e0 remplir deux postes suppl\u00e9mentaires et le fait de pouvoir parler du contenu de leur travail les a encore aid\u00e9s \u00e0 recruter.<\/p>\n

\u00ab Nous pouvons faire une \u00e9norme diff\u00e9rence et, en tant qu\u2019entreprise \u00e0 but lucratif, nous pouvons r\u00e9ellement soutenir (financi\u00e8rement) ces causes \u00bb, a-t-il dit. <\/span><\/p>\n

\u00ab M\u00eame si cela ne nous rapporte pas les milliards de dollars du travail \u00e0 but lucratif, cela nourrit deux choses : l\u2019\u00e2me et le corps. \u00bb<\/span><\/p>\n

M. Kutty affirme que ses employ\u00e9s lui ont confi\u00e9 qu\u2019ils voulaient travailler \u00e0 l\u2019agence parce qu\u2019ils avaient \u00e9t\u00e9 personnellement touch\u00e9s par les causes sociales auxquelles l\u2019entreprise sensibilise le public<\/span><\/p>\n

L\u2019un des employ\u00e9s, dont un membre de la famille avait r\u00e9cemment re\u00e7u un diagnostic de scl\u00e9rose en plaques, \u00e9tait motiv\u00e9 \u00e0 participer \u00e0 cette campagne tandis qu\u2019un autre a d\u00e9clar\u00e9 qu\u2019il n\u2019avait jamais autant appris sur la sensibilisation \u00e0 la sant\u00e9 mentale qu\u2019\u00e0 l\u2019agence.<\/span><\/p>\n

M\u00eame si ce type de travail peut \u00eatre extr\u00eamement gratifiant, il ne convient pas \u00e0 tout le monde, pr\u00e9vient M. Kutty.<\/span><\/p>\n

\u00ab Je les ai avertis qu\u2019il s\u2019agit d\u2019un travail tr\u00e8s exigeant qui peut \u00eatre \u00e9motivement \u00e9prouvant \u00bb, a-t-il d\u00e9clar\u00e9.<\/span><\/p>\n

Respecter les travailleurs<\/h2>\n

\u00c0 Toronto, l\u2019organisme pour la justice alimentaire,<\/span> FoodShare,<\/span><\/a> a observ\u00e9 une croissance exponentielle de certains segments de ses activit\u00e9s durant la pand\u00e9mie de COVID-19.<\/span><\/p>\n

Avant la pand\u00e9mie, le groupe pr\u00e9parait 300 bo\u00eetes de produits frais par semaine et ce chiffre est pass\u00e9 \u00e0 3 000 bo\u00eetes apr\u00e8s le d\u00e9but de la pand\u00e9mie. <\/span><\/p>\n

En cons\u00e9quence, il a d\u00fb embaucher rapidement et l\u2019une des fa\u00e7ons d\u2019attirer les meilleurs talents a \u00e9t\u00e9 d\u2019\u00eatre clair au sujet de sa mission : \u00ab construire une ville de Toronto o\u00f9 tout le monde peut se nourrir, nourrir ses proches et sa collectivit\u00e9 dans la dignit\u00e9 et la joie. \u00bb <\/span><\/p>\n

FoodShare \u0153uvre \u00e0 cette mission de diff\u00e9rentes fa\u00e7ons \u00e0 l\u2019interne, notamment en augmentant le salaire minimum de tous ses employ\u00e9s \u00e0 24 $ et en publiant l\u2019\u00e9chelle salariale de tous les employ\u00e9s de l\u2019organisme. <\/span><\/p>\n

En mars, l\u2019organisme a annonc\u00e9 qu\u2019il allait commencer \u00e0 r\u00e9mun\u00e9rer les candidats et \u00e0 leur offrir une compensation pour les t\u00e2ches effectu\u00e9es, comme des pr\u00e9sentations, dans le cadre du processus d\u2019embauche. <\/span><\/p>\n

Le groupe \u00e9limine les risques de pr\u00e9jug\u00e9s en supprimant les noms, adresses et \u00e2ges lors du processus d\u2019embauche et n\u2019accorde pas de cr\u00e9dit suppl\u00e9mentaire \u00e0 l\u2019\u00e9ducation par rapport aux comp\u00e9tences v\u00e9rifiables dans les CV.<\/span><\/p>\n

La directrice du plaidoyer et des programmes, Katie German, affirme qu\u2019en \u00e9tant honn\u00eate au sujet de ses valeurs, FoodShare montre aux employ\u00e9s actuels et potentiels que l\u2019organisme se soucie d\u2019eux en tant que personnes, et pas seulement en tant qu\u2019employ\u00e9s. <\/span><\/p>\n

Mme German pr\u00e9cise que le temps est r\u00e9volu o\u00f9 les organismes pouvaient s\u2019en tirer sans, pour ainsi dire, joindre le geste \u00e0 la parole. <\/span><\/p>\n

\u00ab<\/span> La pand\u00e9mie a amen\u00e9 les gens \u00e0 r\u00e9fl\u00e9chir \u00e0 ce qu\u2019ils voulaient \u00eatre et \u00e0 ce qu\u2019ils voulaient faire en g\u00e9n\u00e9ral \u00bb, a-t-elle dit.<\/span><\/p>\n

Mme German sugg\u00e8re aux employeurs de commencer par mettre en place des politiques de travail plus bienveillantes pour d\u00e9montrer leur solidarit\u00e9, surtout pendant la pand\u00e9mie. <\/span><\/p>\n

\u00ab Il peut s\u2019agir de permettre aux employ\u00e9s de choisir une semaine de travail de quatre jours, d\u2019interdire l\u2019envoi de courriels de travail avant 9 h, apr\u00e8s 17 h ou durant le d\u00eener, ou d\u2019accorder plus de jours de cong\u00e9 personnel \u00bb, ajoute-t-elle. <\/span><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Les employeurs canadiens attirent les meilleurs talents en d\u00e9montrant qu\u2019ils peuvent \u00e0 la fois \u00ab nourrir l\u2019\u00e2me et le corps \u00bb des chercheurs d\u2019emploi.<\/p>\n","protected":false},"author":3,"featured_media":13017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2898,149,160],"tags":[],"class_list":["post-13020","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chercheurs-demploi","category-employer-fr","category-future-of-work-fr"],"acf":[],"yoast_head":"\nPourquoi les chercheurs d\u2019emploi sont-ils de plus en plus nombreux \u00e0 rechercher un travail qui \u00ab nourrit l\u2019\u00e2me \u00bb? - Magnet<\/title>\n<meta name=\"description\" content=\"Les employeurs canadiens attirent les meilleurs talents en d\u00e9montrant qu\u2019ils peuvent \u00e0 la fois \u00ab nourrir l\u2019\u00e2me et le corps \u00bb des chercheurs d\u2019emploi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/magnetnetwork.ca\/why-more-job-seekers-are-looking-for-work-to-feed-the-soul\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pourquoi les chercheurs d\u2019emploi sont-ils de plus en plus nombreux \u00e0 rechercher un travail qui \u00ab nourrit l\u2019\u00e2me \u00bb? 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